Ink Oil, Tattoo Aftercare Products
Ink Oil is a business idea that came to me like a shot out of the blue! I’d just got back to Bangkok after a trip to Bali on one of my digital nomad adventures. The inspiration hit me smack in the boat race! (cockney rhyming slang – face). You know? That lightbulb moment.
I‘m a tattooed guy and always use coconut oil as a tattoo aftercare product, but it’s messy and that was when it hit me? “Why don’t I develop a coconut based tattoo aftercare cream”? So I did.
I then had to think of a name that would work both as a .COM and as a company trading name for the brand! This was going to take a lot of due diligence, brain power and creative thinking to accomplish.
Entrepreneurs may be brutally honest, but fostering relationships with partners and building enduring communities requires empathy, self-sacrifice and a willingness to help others without expecting anything in return. BEN PARR
I took with my iPhone when the lightbulb of inspiration lit up on one of my Digital Nomad Adventures
The Awesomeness Of Coconut Oil
After watching lots of tattoo Vlogs on Youtube it occurred to me that nearly all were praising coconut oil as the wonder cream for tattoo aftercare and after a lot of research and questions to fellow tattooed people, I found that there was nothing on the market that facilities tattoo healing that is made from coconut oil.
Coconut oil is a messy substance to apply to your skin, it changes in consistency at different temperatures too! When the weather is hot, it liquifies and the opposite happens in a cold climate, it turns into a solid mass. So, what I had to do was develop a formula (with my associate & collaborator, Evan) that would stabilise the properties and make it into a consistent cream!
Then there was the method of delivery! We had to make the cream that we now had (After 6 months of lab development work) into a semi-liquid form that would actually come out of a tube when squeezed! …Eh Presto, we did it!
Read about my time in Puttalam Sri Lanka where the product development took place .
Its All About The Consistency
I went about testing the formula on tattooed friends to see what they preferred! I had 5 samples, all at different thicknesses and viscosities! We finally came up with the result we needed to proceed to the next phase….! The scent, the bouquet, the smell! It had to be good, natural and wearable, we have tried everything from lemon grass essence to mango sorbet to get the smell we wanted.
It was time to pause and rethink the marketing strategy and find out what people liked! I went back to the philosophy that “It has to do what is says on the tin” so to speak. At this juncture I decided that we have to stay with what the product is! It’s an organic coconut oil that as an organic emulsifier and added vitamin D & E. I wanted it to smell like coconut oil and that’s what we have!
Even people who don’t like the taste of coconut like the smell. So there you have it! Ink Oil Tattoo Aftercare.
Tattooists & Artists
I have come up with an idea to contract quality and known tattooists to do individual tattoo artwork for Ink Oil® products! And like a recording artist, will be paid a royalty of the sales of the given package that their artwork appears on! I have two tattooists from Brighton working on artwork at the moment, Adam Downing and Aaron Fitchett. (Aaron runs tattoo studio called The Gold Irons Tattoo Club in Brighton) Both are brilliant and up and coming tattoo artists that are producing the retro but new school work that I like. I also have a fabulous decoupage artist creating some box artwork for me. Jules J Foreman. Her work is unique and quite stunning.
Currently working on the final tubes and artwork for the packaging. It will be first delivered in a 100ml squeezy tube. We are also finalising the scent of the cream! Can you believe there are 19 different coconut essences to choose form, so getting this right will be crucial. We have a lemon grass sample made up that smells amazing but it maybe a bit much for some people! I cant stop sniffing it.
I have been using on myself and have almost ran out
Ink Oil® is a registered UK Ltd Company and a registered trademark
3 Reasons Why Ink Oil Is The Perfect Organic Tattoo Aftercare Product
An Excellent Moisturiser
The key to tattoo aftercare of a new tattoo is keeping the skin clean and moisturised, so it doesn’t ‘dry out’ and start feeling too tight through the healing process. The base ingredient in Ink Oil is coconut oil, created by extracting the fat from the coconut flesh. Also, It’s organic & extra virgin, making Ink Oil the perfect choice for tattoo aftercare.
When your tattoo is brand new, it is essentially an ‘open wound’ so you need to keep it as clean as possible, as well as moisturised.
Ink Oil also has a number of antioxidant and antimicrobial properties, also coming from its saturated fats such as Capric & Caprylic Acid (antifungal and anti-inflammatory) and contains Myristic Acid (cleansing agent, emulsifier and lubricant).
Added Vitamin D&E
Ink Oil is rich in vitamin D & E, which helps protect the body against the destructive effect of free radicals. The antioxidant nutrients in Vitamin E helps protect your tattoo from exposure to air pollution and ultraviolet radiation from the sun. Vitamin E is the most abundant fat-soluble antioxidant in the body! It helps keep your tattoo healthy, assisting with the healing process.